{"id":193,"date":"2026-07-13T18:53:51","date_gmt":"2026-07-13T18:53:51","guid":{"rendered":"https:\/\/www.graphicsandspace.com\/thhb-copy\/"},"modified":"2026-08-12T13:13:41","modified_gmt":"2026-08-12T13:13:41","slug":"start-up-labs-bahrenfeld","status":"publish","type":"post","link":"https:\/\/www.graphicsandspace.com\/de\/start-up-labs-bahrenfeld\/","title":{"rendered":"Start-up Labs Bahrenfeld (2022)"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":221,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"class_list":["post-193","post","type-post","status-publish","has-post-thumbnail","hentry","category-signage"],"grid":"{\"colCount\":12,\"colGutter\":2,\"rowGutters\":[2,1,2,2,2,2,2,2],\"frameMargin\":5,\"leftFrameMargin\":6,\"rightFrameMargin\":6,\"topFrameMargin\":0,\"mus\":{\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"topFrameMu\":\"px\",\"bottomFrameMu\":\"px\",\"frameMu\":\"%\"},\"bottomFrameMargin\":80,\"rowAttrs\":[{\"bgimage\":{\"attid\":221,\"url\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"_1024\":{\"w\":1024,\"h\":768,\"url\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x768.jpg\"},\"_768\":{\"w\":768,\"h\":576,\"url\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x576.jpg\"},\"_512\":{\"w\":512,\"h\":384,\"url\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x384.jpg\"},\"_265\":{\"w\":265,\"h\":199,\"url\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x199.jpg\"}}},\"row100vh\":true,\"relid\":1},{\"relid\":6},{\"relid\":8},{\"relid\":11},{\"relid\":15},{\"relid\":17},{\"relid\":26},{\"relid\":19},{\"relid\":18}],\"bgColor\":null,\"bgImage\":null,\"cont\":[{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/06\/Vector-9.svg\",\"align\":\"middle\",\"row\":0,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"relid\":5,\"attid\":303,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/06\/Vector-9.svg\"},\"w\":2329,\"h\":1458,\"ar\":0.6260197509660799,\"alt\":\"\",\"left\":-4.4387721816283925,\"width\":106.94562239039666,\"top\":46.45175495824635,\"placeFreely\":true,\"zIndex\":11,\"classes\":\"overlay-tape\"},{\"type\":\"text\",\"cont\":\"<h1 class=\\\"_Highlight_48_bold\\\">Start-up Labs Bahrenfeld (2022)<\/h1>\",\"align\":\"top\",\"row\":1,\"col\":0,\"colspan\":6,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":2,\"absolute_position\":false,\"frameOverflow\":\"\",\"zIndex\":1},{\"type\":\"text\",\"cont\":\"<h1>Signage<\/h1>\",\"align\":\"top\",\"row\":1,\"col\":6,\"colspan\":6,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":3,\"absolute_position\":false,\"frameOverflow\":\"\",\"zIndex\":2},{\"type\":\"text\",\"cont\":\"<h1 class=\\\"_Highlight\\\">Client<\/h1><h1 class=\\\"_Default\\\">Innovationszentrum Forschungscampus Hamburg-Bahrenfeld GmbH<\/h1><h1 class=\\\"_Highlight\\\">Gross floor area<\/h1><p>3,700 sqm<\/p><h1 class=\\\"_Highlight\\\">Materials<\/h1><p>Customised foil cut and multi-coloured foil prints, printed magnet foils, carton-based magnetic plates.<\/p><h1 class=\\\"_Highlight\\\">Task<\/h1><p>Wayfinding for a five-storey office and laboratory building with individual and shared spaces, meeting rooms, a lobby and a distinctive corporate area. A flexible main directory and further directories on each floor, window design for the main facade and entrance section. Based on the company's corporate colours, we developed an adapted style guide and customised pictograms. We created an adjustable door sign template to provide maximum adaptability.<\/p>\",\"align\":\"top\",\"row\":2,\"col\":0,\"colspan\":5,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":9,\"absolute_position\":false,\"frameOverflow\":\"\",\"zIndex\":3},{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"align\":\"top\",\"row\":2,\"col\":6,\"colspan\":5,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":1,\"relid\":12,\"attid\":208,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1706.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x682.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1466,\"h\":1954,\"ar\":1.3328785811732606,\"alt\":\"\",\"absolute_position\":false,\"textOnElement\":{\"enabled\":false,\"topLeft\":\"\",\"topCenter\":\"\",\"topRight\":\"\",\"leftCenter\":\"\",\"centerCenter\":\"\",\"rightCenter\":\"\",\"bottomLeft\":\"\",\"bottomCenter\":\"\",\"bottomRight\":\"\",\"spaceLeftRight\":10,\"spaceLeftRightMu\":\"px\",\"spaceTopBottom\":10,\"spaceTopBottomMu\":\"px\",\"enableSpacePhone\":false,\"spaceLeftRightPhone\":10,\"spaceLeftRightPhoneMu\":\"px\",\"spaceTopBottomPhone\":10,\"spaceTopBottomPhoneMu\":\"px\",\"verticalOffsetCenter\":0,\"verticalOffsetCenterMu\":\"px\",\"verticalOffsetCenterPhone\":0,\"verticalOffsetCenterPhoneMu\":\"px\",\"darkGradientAtTop\":false,\"darkGradientAtBottom\":false,\"darkGradientAtTopColor\":\"#000000\",\"darkGradientAtBottomColor\":\"#000000\"},\"caption\":\"<p class=\\\"_small_16px\\\">Main directory made with magnetic foil<\/p>\",\"zIndex\":4,\"frameOverflow\":\"\"},{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"align\":\"top\",\"row\":3,\"col\":1,\"colspan\":5,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":1,\"relid\":7,\"attid\":209,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Detail: plot lettering and pictograms\",\"absolute_position\":false,\"textOnElement\":{\"enabled\":false,\"topLeft\":\"\",\"topCenter\":\"\",\"topRight\":\"\",\"leftCenter\":\"\",\"centerCenter\":\"\",\"rightCenter\":\"\",\"bottomLeft\":\"\",\"bottomCenter\":\"\",\"bottomRight\":\"\",\"spaceLeftRight\":10,\"spaceLeftRightMu\":\"px\",\"spaceTopBottom\":10,\"spaceTopBottomMu\":\"px\",\"enableSpacePhone\":false,\"spaceLeftRightPhone\":10,\"spaceLeftRightPhoneMu\":\"px\",\"spaceTopBottomPhone\":10,\"spaceTopBottomPhoneMu\":\"px\",\"verticalOffsetCenter\":0,\"verticalOffsetCenterMu\":\"px\",\"verticalOffsetCenterPhone\":0,\"verticalOffsetCenterPhoneMu\":\"px\",\"darkGradientAtTop\":false,\"darkGradientAtBottom\":false,\"darkGradientAtTopColor\":\"#000000\",\"darkGradientAtBottomColor\":\"#000000\"},\"caption\":\"<p class=\\\"_small_16px\\\">Detail: plot lettering and pictograms<\/p>\",\"zIndex\":5,\"frameOverflow\":\"\"},{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/08\/Vector-2-3.svg\",\"align\":\"top\",\"row\":3,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"relid\":10,\"attid\":279,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/08\/Vector-2-3.svg\"},\"w\":1697,\"h\":966,\"ar\":0.5692398350029464,\"alt\":\"\",\"zIndex\":12,\"classes\":\"overlay-tape\",\"left\":49.19836247390397,\"width\":64.14894311064718,\"top\":236.3958115866388,\"placeFreely\":true},{\"type\":\"elementgrid\",\"cont\":\"\",\"align\":\"top\",\"row\":4,\"col\":6,\"colspan\":5,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":6,\"relid\":22,\"config\":{\"desktop\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":2,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":200,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":3},\"tablet\":{\"colCount\":2,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":150,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":4},\"phone\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":80,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":6},\"layoutType\":\"top-aligned\",\"elements\":[{\"type\":\"img\",\"attid\":210,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Plot lettering of door numbers\",\"caption\":\"<p class=\\\"_small_16px\\\">Plot lettering of door numbers<\/p>\"},{\"type\":\"img\",\"attid\":211,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Set: door numbers and pictograms\",\"caption\":\"<p class=\\\"_small_16px\\\">Set: door numbers and pictograms<\/p>\"}],\"addtostart\":false,\"randomOrder\":false,\"showMoreButton\":false,\"showMoreButtonStyle\":\"laybutton1\",\"moreButtonText\":\"Load More\",\"moreButtonAlignment\":\"center\",\"moreButtonSpaceTop\":20,\"nightMode\":false,\"roundedCorners\":0},\"absolute_position\":false,\"zIndex\":6,\"frameOverflow\":\"\"},{\"type\":\"elementgrid\",\"cont\":\"\",\"align\":\"top\",\"row\":5,\"col\":1,\"colspan\":10,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":1,\"relid\":25,\"config\":{\"desktop\":{\"colCount\":2,\"colGutter\":2,\"rowGutter\":2,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":200,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":3},\"tablet\":{\"colCount\":2,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":150,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":4},\"phone\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":80,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":6},\"layoutType\":\"top-aligned\",\"elements\":[{\"type\":\"img\",\"attid\":212,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Pictogram on door\",\"caption\":\"\"},{\"type\":\"img\",\"attid\":213,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1366.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1417,\"h\":1890,\"ar\":1.333803810868031,\"alt\":\"Pictogram on door\",\"caption\":\"<p class=\\\"_small_16px\\\">Pictogram on door<\/p>\"}],\"addtostart\":false,\"randomOrder\":false,\"showMoreButton\":false,\"showMoreButtonStyle\":\"laybutton1\",\"moreButtonText\":\"Load More\",\"moreButtonAlignment\":\"center\",\"moreButtonSpaceTop\":20,\"nightMode\":false,\"roundedCorners\":0},\"absolute_position\":false,\"frameOverflow\":\"\",\"zIndex\":7},{\"type\":\"elementgrid\",\"cont\":\"\",\"align\":\"middle\",\"row\":6,\"col\":6,\"colspan\":5,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":6,\"relid\":27,\"config\":{\"desktop\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":2,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":200,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":3},\"tablet\":{\"colCount\":2,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":150,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":4},\"phone\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":80,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":6},\"layoutType\":\"top-aligned\",\"elements\":[{\"type\":\"img\",\"attid\":214,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1920\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1920x2560.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1706.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":2470,\"h\":3293,\"ar\":1.3331983805668015,\"alt\":\"Pictogram and door sign\",\"caption\":\"<p class=\\\"_small_16px\\\">Pictogram and door sign<\/p>\"},{\"type\":\"img\",\"attid\":215,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1920\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1920x2560.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":2246,\"h\":2995,\"ar\":1.3334817453250223,\"alt\":\"Door sign with exchangeable inlay\",\"caption\":\"<p class=\\\"_small_16px\\\">Door sign with exchangeable inlay<\/p>\"},{\"type\":\"img\",\"attid\":216,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1366.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1871,\"h\":2495,\"ar\":1.3335114911811865,\"alt\":\"Composition of several icons on door\",\"caption\":\"<p class=\\\"_small_16px\\\">Composition of several icons on door<\/p>\"},{\"type\":\"img\",\"attid\":217,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Pictograms on white and on coloured door\",\"caption\":\"<p class=\\\"_small_16px\\\">Pictograms on white and on coloured door<\/p>\"},{\"type\":\"img\",\"attid\":218,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1920\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1920x2560.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1706.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1984,\"h\":2645,\"ar\":1.3331653225806452,\"alt\":\"Junction map between offices and labs\",\"caption\":\"<p class=\\\"_small_16px\\\">Junction map between offices and labs<\/p>\"}],\"addtostart\":false,\"randomOrder\":false,\"showMoreButton\":false,\"showMoreButtonStyle\":\"laybutton1\",\"moreButtonText\":\"Load More\",\"moreButtonAlignment\":\"center\",\"moreButtonSpaceTop\":20,\"nightMode\":false,\"roundedCorners\":0},\"absolute_position\":false,\"dosync\":false,\"zIndex\":8,\"frameOverflow\":\"\"},{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/08\/Vector-2.svg\",\"align\":\"middle\",\"row\":6,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"relid\":14,\"attid\":282,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/08\/Vector-2.svg\"},\"w\":2325,\"h\":509,\"ar\":0.2189247311827957,\"alt\":\"\",\"textOnElement\":{\"enabled\":false,\"topLeft\":\"\",\"topCenter\":\"\",\"topRight\":\"\",\"leftCenter\":\"\",\"centerCenter\":\"\",\"rightCenter\":\"\",\"bottomLeft\":\"\",\"bottomCenter\":\"\",\"bottomRight\":\"\",\"spaceLeftRight\":10,\"spaceLeftRightMu\":\"px\",\"spaceTopBottom\":10,\"spaceTopBottomMu\":\"px\",\"enableSpacePhone\":false,\"spaceLeftRightPhone\":10,\"spaceLeftRightPhoneMu\":\"px\",\"spaceTopBottomPhone\":10,\"spaceTopBottomPhoneMu\":\"px\",\"verticalOffsetCenter\":0,\"verticalOffsetCenterMu\":\"px\",\"verticalOffsetCenterPhone\":0,\"verticalOffsetCenterPhoneMu\":\"px\",\"darkGradientAtTop\":false,\"darkGradientAtBottom\":false,\"darkGradientAtTopColor\":\"#000000\",\"darkGradientAtBottomColor\":\"#000000\"},\"zIndex\":14,\"classes\":\"overlay-tape\",\"left\":-2.0273355949895615,\"width\":104.0228666492693,\"top\":550.0701330897704,\"placeFreely\":true},{\"type\":\"elementgrid\",\"cont\":\"\",\"align\":\"top\",\"row\":7,\"col\":1,\"colspan\":5,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":1,\"relid\":23,\"config\":{\"desktop\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":2,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":200,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":3},\"tablet\":{\"colCount\":2,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":150,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":4},\"phone\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":80,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":6},\"layoutType\":\"top-aligned\",\"elements\":[{\"type\":\"img\",\"attid\":219,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x960.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x768.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x576.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x384.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x199.jpg\"},\"w\":1803,\"h\":1352,\"ar\":0.7498613422074321,\"alt\":\"\",\"caption\":\"<p class=\\\"_small_16px\\\">Set of pictograms with sample layout on the right<\/p>\"},{\"type\":\"img\",\"attid\":220,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1920\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1920x2560.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1706.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1984,\"h\":2645,\"ar\":1.3331653225806452,\"alt\":\"\",\"caption\":\"<p class=\\\"_small_16px\\\">Pictogram and door sign<\/p>\"},{\"type\":\"img\",\"attid\":221,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x768.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x576.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x384.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x199.jpg\"},\"w\":1269,\"h\":952,\"ar\":0.7501970055161544,\"alt\":\"Tape Art on window facade of entrance\",\"caption\":\"<p class=\\\"_small_16px\\\">Tape Art on window facade of entrance<\/p>\"},{\"type\":\"img\",\"attid\":222,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x960.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x768.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x576.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x384.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x199.jpg\"},\"w\":1490,\"h\":1117,\"ar\":0.7496644295302013,\"alt\":\"Main directory made with magnetic foil\",\"caption\":\"<p class=\\\"_small_16px\\\">Main directory made with magnetic foil<\/p>\"}],\"addtostart\":false,\"randomOrder\":false,\"showMoreButton\":false,\"showMoreButtonStyle\":\"laybutton1\",\"moreButtonText\":\"Load More\",\"moreButtonAlignment\":\"center\",\"moreButtonSpaceTop\":20,\"nightMode\":false,\"roundedCorners\":0},\"absolute_position\":false,\"dosync\":false,\"zIndex\":9,\"frameOverflow\":\"\"},{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/08\/Vector-2-4.svg\",\"align\":\"top\",\"row\":7,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"relid\":13,\"attid\":280,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/08\/Vector-2-4.svg\"},\"w\":2092,\"h\":1126,\"ar\":0.5382409177820268,\"alt\":\"\",\"zIndex\":13,\"classes\":\"overlay-tape\",\"left\":-0.9570110939112487,\"width\":106.42451722338204,\"top\":762.1831462848297,\"placeFreely\":true},{\"type\":\"text\",\"cont\":\"<p style=\\\"text-align: center;\\\"><a class=\\\"laybutton1 laybutton\\\" href=\\\"https:\/\/www.graphicsandspace.com\/onepager#contact\\\">Work with us<\/a><\/p>\",\"align\":\"top\",\"row\":8,\"col\":3,\"colspan\":6,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":3,\"relid\":20,\"absolute_position\":false,\"frameOverflow\":\"\",\"zIndex\":10}]}","phonegrid":"{\"colCount\":12,\"colGutter\":2,\"rowGutters\":[5,5,5,5,5,5,5,5,5],\"frameMargin\":5,\"topFrameMargin\":\"0\",\"rightFrameMargin\":5,\"bottomFrameMargin\":\"16\",\"leftFrameMargin\":5,\"mus\":{\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"topFrameMu\":\"%\",\"bottomFrameMu\":\"%\",\"frameMu\":\"%\"},\"rowAttrs\":[{\"relid\":21,\"bgimage\":{\"attid\":221,\"url\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"_1024\":{\"w\":1024,\"h\":768,\"url\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x768.jpg\"},\"_768\":{\"w\":768,\"h\":576,\"url\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x576.jpg\"},\"_512\":{\"w\":512,\"h\":384,\"url\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x384.jpg\"},\"_265\":{\"w\":265,\"h\":199,\"url\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x199.jpg\"}}},\"rowcustomheight\":\"50vh\",\"row100vh\":false},{\"relid\":24},{\"relid\":29},{\"relid\":30},{\"relid\":31},{\"relid\":32},{\"relid\":33},{\"relid\":35},{\"relid\":36},{\"relid\":37}],\"bgColor\":null,\"bgImage\":null,\"cont\":[{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/07\/Vector-12mobile.svg\",\"align\":\"bottom\",\"row\":0,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"relid\":34,\"attid\":306,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/Vector-12mobile.svg\"},\"w\":2376,\"h\":1498,\"ar\":0.6304713804713805,\"alt\":\"\",\"zIndex\":11,\"left\":-3.361885040160643,\"width\":109.11772088353413,\"top\":49.57486194779116,\"placeFreely\":true,\"textOnElement\":{\"enabled\":false,\"topLeft\":\"\",\"topCenter\":\"\",\"topRight\":\"\",\"leftCenter\":\"\",\"centerCenter\":\"\",\"rightCenter\":\"\",\"bottomLeft\":\"\",\"bottomCenter\":\"\",\"bottomRight\":\"\",\"spaceLeftRight\":10,\"spaceLeftRightMu\":\"px\",\"spaceTopBottom\":10,\"spaceTopBottomMu\":\"px\",\"enableSpacePhone\":false,\"spaceLeftRightPhone\":10,\"spaceLeftRightPhoneMu\":\"px\",\"spaceTopBottomPhone\":10,\"spaceTopBottomPhoneMu\":\"px\",\"verticalOffsetCenter\":0,\"verticalOffsetCenterMu\":\"px\",\"verticalOffsetCenterPhone\":0,\"verticalOffsetCenterPhoneMu\":\"px\",\"darkGradientAtTop\":false,\"darkGradientAtBottom\":false,\"darkGradientAtTopColor\":\"#000000\",\"darkGradientAtBottomColor\":\"#000000\"},\"classes\":\"overlay-tape\"},{\"type\":\"text\",\"cont\":\"<h1 class=\\\"_Highlight_48_bold\\\">Start-up Labs Bahrenfeld (2022)<\/h1>\",\"align\":\"bottom\",\"row\":1,\"col\":0,\"colspan\":6,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":2,\"absolute_position\":false,\"frameOverflow\":\"\",\"zIndex\":1},{\"type\":\"text\",\"cont\":\"<h1>Signage<\/h1>\",\"align\":\"top\",\"row\":1,\"col\":6,\"colspan\":6,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":3,\"absolute_position\":false,\"zIndex\":2},{\"type\":\"text\",\"cont\":\"<h1 class=\\\"_Highlight\\\">Client<\/h1><h1 class=\\\"_Default\\\">Innovationszentrum Forschungscampus Hamburg-Bahrenfeld GmbH<\/h1><h1 class=\\\"_Highlight\\\">Gross floor area<\/h1><p>3,700 sqm<\/p><h1 class=\\\"_Highlight\\\">Materials<\/h1><p>Customised foil cut and multi-coloured foil prints, printed magnet foils, carton-based magnetic plates.<\/p><h1 class=\\\"_Highlight\\\">Task<\/h1><p>Wayfinding for a five-storey office and laboratory building with individual and shared spaces, meeting rooms, a lobby and a distinctive corporate area. A flexible main directory and further directories on each floor, window design for the main facade and entrance section. Based on the company's corporate colours, we developed an adapted style guide and customised pictograms. We created an adjustable door sign template to provide maximum adaptability.<\/p>\",\"align\":\"bottom\",\"row\":2,\"col\":0,\"colspan\":12,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":9,\"absolute_position\":false,\"zIndex\":3},{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"align\":\"bottom\",\"row\":3,\"col\":3,\"colspan\":9,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":3,\"relid\":12,\"attid\":208,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1706.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x682.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-01-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1466,\"h\":1954,\"ar\":1.3328785811732606,\"alt\":\"\",\"absolute_position\":false,\"textOnElement\":{\"enabled\":false,\"topLeft\":\"\",\"topCenter\":\"\",\"topRight\":\"\",\"leftCenter\":\"\",\"centerCenter\":\"\",\"rightCenter\":\"\",\"bottomLeft\":\"\",\"bottomCenter\":\"\",\"bottomRight\":\"\",\"spaceLeftRight\":10,\"spaceLeftRightMu\":\"px\",\"spaceTopBottom\":10,\"spaceTopBottomMu\":\"px\",\"enableSpacePhone\":false,\"spaceLeftRightPhone\":10,\"spaceLeftRightPhoneMu\":\"px\",\"spaceTopBottomPhone\":10,\"spaceTopBottomPhoneMu\":\"px\",\"verticalOffsetCenter\":0,\"verticalOffsetCenterMu\":\"px\",\"verticalOffsetCenterPhone\":0,\"verticalOffsetCenterPhoneMu\":\"px\",\"darkGradientAtTop\":false,\"darkGradientAtBottom\":false,\"darkGradientAtTopColor\":\"#000000\",\"darkGradientAtBottomColor\":\"#000000\"},\"caption\":\"<p class=\\\"_small_16px\\\">Main directory made with magnetic foil<\/p>\",\"frameOverflow\":\"\",\"zIndex\":4},{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"align\":\"bottom\",\"row\":4,\"col\":0,\"colspan\":9,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":7,\"attid\":209,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-02-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Detail: plot lettering and pictograms\",\"absolute_position\":false,\"textOnElement\":{\"enabled\":false,\"topLeft\":\"\",\"topCenter\":\"\",\"topRight\":\"\",\"leftCenter\":\"\",\"centerCenter\":\"\",\"rightCenter\":\"\",\"bottomLeft\":\"\",\"bottomCenter\":\"\",\"bottomRight\":\"\",\"spaceLeftRight\":10,\"spaceLeftRightMu\":\"px\",\"spaceTopBottom\":10,\"spaceTopBottomMu\":\"px\",\"enableSpacePhone\":false,\"spaceLeftRightPhone\":10,\"spaceLeftRightPhoneMu\":\"px\",\"spaceTopBottomPhone\":10,\"spaceTopBottomPhoneMu\":\"px\",\"verticalOffsetCenter\":0,\"verticalOffsetCenterMu\":\"px\",\"verticalOffsetCenterPhone\":0,\"verticalOffsetCenterPhoneMu\":\"px\",\"darkGradientAtTop\":false,\"darkGradientAtBottom\":false,\"darkGradientAtTopColor\":\"#000000\",\"darkGradientAtBottomColor\":\"#000000\"},\"caption\":\"<p class=\\\"_small_16px\\\">Detail: plot lettering and pictograms<\/p>\",\"frameOverflow\":\"\",\"zIndex\":5},{\"type\":\"elementgrid\",\"cont\":\"\",\"align\":\"top\",\"row\":5,\"col\":3,\"colspan\":9,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":3,\"relid\":22,\"config\":{\"desktop\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":2,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":200,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":3},\"tablet\":{\"colCount\":2,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":150,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":4},\"phone\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":80,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":6},\"layoutType\":\"top-aligned\",\"elements\":[{\"type\":\"img\",\"attid\":210,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-03-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Plot lettering of door numbers\",\"caption\":\"<p class=\\\"_small_16px\\\">Plot lettering of door numbers<\/p>\"},{\"type\":\"img\",\"attid\":211,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-04-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Set: door numbers and pictograms\",\"caption\":\"<p class=\\\"_small_16px\\\">Set: door numbers and pictograms<\/p>\"}],\"addtostart\":false,\"randomOrder\":false,\"showMoreButton\":false,\"showMoreButtonStyle\":\"laybutton1\",\"moreButtonText\":\"Load More\",\"moreButtonAlignment\":\"center\",\"moreButtonSpaceTop\":20,\"nightMode\":false,\"roundedCorners\":0},\"absolute_position\":false,\"zIndex\":6},{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/07\/Vector-10mobile.svg\",\"align\":\"top\",\"row\":6,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"relid\":38,\"attid\":304,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/Vector-10mobile.svg\"},\"w\":2227,\"h\":1176,\"ar\":0.5280646609788954,\"alt\":\"\",\"zIndex\":14,\"classes\":\"overlay-tape\",\"left\":-5.49855672690763,\"width\":110.52334337349397,\"top\":570.8600025100401,\"placeFreely\":true},{\"type\":\"elementgrid\",\"cont\":\"\",\"align\":\"top\",\"row\":6,\"col\":0,\"colspan\":9,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":25,\"config\":{\"desktop\":{\"colCount\":2,\"colGutter\":2,\"rowGutter\":2,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":200,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":3},\"tablet\":{\"colCount\":2,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":150,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":4},\"phone\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":80,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":6},\"layoutType\":\"top-aligned\",\"elements\":[{\"type\":\"img\",\"attid\":212,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-05-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Pictogram on door\",\"caption\":\"\"},{\"type\":\"img\",\"attid\":213,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1366.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-06-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1417,\"h\":1890,\"ar\":1.333803810868031,\"alt\":\"Pictogram on door\",\"caption\":\"<p class=\\\"_small_16px\\\">Pictogram on door<\/p>\"}],\"addtostart\":false,\"randomOrder\":false,\"showMoreButton\":false,\"showMoreButtonStyle\":\"laybutton1\",\"moreButtonText\":\"Load More\",\"moreButtonAlignment\":\"center\",\"moreButtonSpaceTop\":20,\"nightMode\":false,\"roundedCorners\":0},\"absolute_position\":false,\"frameOverflow\":\"\",\"zIndex\":7},{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/08\/Vector-3mobile.svg\",\"align\":\"middle\",\"row\":7,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"relid\":40,\"attid\":270,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/08\/Vector-3mobile.svg\"},\"w\":2337,\"h\":573,\"ar\":0.24518613607188702,\"alt\":\"\",\"zIndex\":12,\"left\":-2.012738453815261,\"width\":110.92494979919678,\"top\":849.4195532128513,\"placeFreely\":true,\"classes\":\"overlay-tape\",\"textOnElement\":{\"enabled\":false,\"topLeft\":\"\",\"topCenter\":\"\",\"topRight\":\"\",\"leftCenter\":\"\",\"centerCenter\":\"\",\"rightCenter\":\"\",\"bottomLeft\":\"\",\"bottomCenter\":\"\",\"bottomRight\":\"\",\"spaceLeftRight\":10,\"spaceLeftRightMu\":\"px\",\"spaceTopBottom\":10,\"spaceTopBottomMu\":\"px\",\"enableSpacePhone\":false,\"spaceLeftRightPhone\":10,\"spaceLeftRightPhoneMu\":\"px\",\"spaceTopBottomPhone\":10,\"spaceTopBottomPhoneMu\":\"px\",\"verticalOffsetCenter\":0,\"verticalOffsetCenterMu\":\"px\",\"verticalOffsetCenterPhone\":0,\"verticalOffsetCenterPhoneMu\":\"px\",\"darkGradientAtTop\":false,\"darkGradientAtBottom\":false,\"darkGradientAtTopColor\":\"#000000\",\"darkGradientAtBottomColor\":\"#000000\"}},{\"type\":\"elementgrid\",\"cont\":\"\",\"align\":\"bottom\",\"row\":7,\"col\":3,\"colspan\":9,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":3,\"relid\":27,\"config\":{\"desktop\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":2,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":200,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":3},\"tablet\":{\"colCount\":2,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":150,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":4},\"phone\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":80,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":6},\"layoutType\":\"top-aligned\",\"elements\":[{\"type\":\"img\",\"attid\":214,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1920\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1920x2560.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1706.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-07-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":2470,\"h\":3293,\"ar\":1.3331983805668015,\"alt\":\"Pictogram and door sign\",\"caption\":\"<p class=\\\"_small_16px\\\">Pictogram and door sign<\/p>\"},{\"type\":\"img\",\"attid\":215,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1920\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1920x2560.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-08-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":2246,\"h\":2995,\"ar\":1.3334817453250223,\"alt\":\"Door sign with exchangeable inlay\",\"caption\":\"<p class=\\\"_small_16px\\\">Door sign with exchangeable inlay<\/p>\"},{\"type\":\"img\",\"attid\":216,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1366.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-09-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1871,\"h\":2495,\"ar\":1.3335114911811865,\"alt\":\"Composition of several icons on door\",\"caption\":\"<p class=\\\"_small_16px\\\">Composition of several icons on door<\/p>\"},{\"type\":\"img\",\"attid\":217,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Pictograms on white and on coloured door\",\"caption\":\"<p class=\\\"_small_16px\\\">Pictograms on white and on coloured door<\/p>\"},{\"type\":\"img\",\"attid\":218,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1920\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1920x2560.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1706.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-11-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1984,\"h\":2645,\"ar\":1.3331653225806452,\"alt\":\"Junction map between offices and labs\",\"caption\":\"<p class=\\\"_small_16px\\\">Junction map between offices and labs<\/p>\"}],\"addtostart\":false,\"randomOrder\":false,\"showMoreButton\":false,\"showMoreButtonStyle\":\"laybutton1\",\"moreButtonText\":\"Load More\",\"moreButtonAlignment\":\"center\",\"moreButtonSpaceTop\":20,\"nightMode\":false,\"roundedCorners\":0},\"absolute_position\":false,\"frameOverflow\":\"\",\"zIndex\":8},{\"type\":\"img\",\"cont\":\"\/wp-content\/uploads\/2026\/07\/Vector-11mobile.svg\",\"align\":\"middle\",\"row\":8,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"relid\":28,\"attid\":305,\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/Vector-11mobile.svg\"},\"w\":2337,\"h\":573,\"ar\":0.24518613607188702,\"alt\":\"\",\"left\":-3.0324422690763053,\"width\":109.31852409638554,\"top\":1285.476280120482,\"placeFreely\":true,\"zIndex\":13,\"classes\":\"overlay-tape\",\"textOnElement\":{\"enabled\":false,\"topLeft\":\"\",\"topCenter\":\"\",\"topRight\":\"\",\"leftCenter\":\"\",\"centerCenter\":\"\",\"rightCenter\":\"\",\"bottomLeft\":\"\",\"bottomCenter\":\"\",\"bottomRight\":\"\",\"spaceLeftRight\":10,\"spaceLeftRightMu\":\"px\",\"spaceTopBottom\":10,\"spaceTopBottomMu\":\"px\",\"enableSpacePhone\":false,\"spaceLeftRightPhone\":10,\"spaceLeftRightPhoneMu\":\"px\",\"spaceTopBottomPhone\":10,\"spaceTopBottomPhoneMu\":\"px\",\"verticalOffsetCenter\":0,\"verticalOffsetCenterMu\":\"px\",\"verticalOffsetCenterPhone\":0,\"verticalOffsetCenterPhoneMu\":\"px\",\"darkGradientAtTop\":false,\"darkGradientAtBottom\":false,\"darkGradientAtTopColor\":\"#000000\",\"darkGradientAtBottomColor\":\"#000000\"}},{\"type\":\"elementgrid\",\"cont\":\"\",\"align\":\"top\",\"row\":8,\"col\":0,\"colspan\":9,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":23,\"config\":{\"desktop\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":2,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":200,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":3},\"tablet\":{\"colCount\":2,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":150,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":4},\"phone\":{\"colCount\":1,\"colGutter\":1,\"rowGutter\":1,\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"captionSpaceAbove\":0,\"captionSpaceAboveMu\":\"px\",\"elementHeight\":80,\"customAspectRatio\":false,\"customAspectRatioW\":16,\"customAspectRatioH\":9,\"customAspectRatioObjectPosition\":\"center center\",\"rowsToShow\":6},\"layoutType\":\"top-aligned\",\"elements\":[{\"type\":\"img\",\"attid\":219,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x960.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x768.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x576.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x384.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-12-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x199.jpg\"},\"w\":1803,\"h\":1352,\"ar\":0.7498613422074321,\"alt\":\"\",\"caption\":\"<p class=\\\"_small_16px\\\">Set of pictograms with sample layout on the right<\/p>\"},{\"type\":\"img\",\"attid\":220,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1920\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1920x2560.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1706.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-13-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1984,\"h\":2645,\"ar\":1.3331653225806452,\"alt\":\"\",\"caption\":\"<p class=\\\"_small_16px\\\">Pictogram and door sign<\/p>\"},{\"type\":\"img\",\"attid\":217,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x1707.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x1365.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x1024.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x683.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-10-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x353.jpg\"},\"w\":1701,\"h\":2268,\"ar\":1.3333333333333333,\"alt\":\"Pictograms on white and on coloured door\",\"caption\":\"<p class=\\\"_small_16px\\\">Pictograms on white and on coloured door<\/p>\"},{\"type\":\"img\",\"attid\":221,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x768.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x576.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x384.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-14-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x199.jpg\"},\"w\":1269,\"h\":952,\"ar\":0.7501970055161544,\"alt\":\"Tape Art on window facade of entrance\",\"caption\":\"<p class=\\\"_small_16px\\\">Tape Art on window facade of entrance<\/p>\"},{\"type\":\"img\",\"attid\":222,\"cont\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg.jpg\",\"_1280\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1280x960.jpg\",\"_1024\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-1024x768.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-768x576.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-512x384.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/07\/slb-15-signage-leitsystem-tape-art-graphics-and-space-kelka-rosenburg-265x199.jpg\"},\"w\":1490,\"h\":1117,\"ar\":0.7496644295302013,\"alt\":\"Main directory made with magnetic foil\",\"caption\":\"<p class=\\\"_small_16px\\\">Main directory made with magnetic foil<\/p>\"}],\"addtostart\":false,\"randomOrder\":false,\"showMoreButton\":false,\"showMoreButtonStyle\":\"laybutton1\",\"moreButtonText\":\"Load More\",\"moreButtonAlignment\":\"center\",\"moreButtonSpaceTop\":20,\"nightMode\":false,\"roundedCorners\":0},\"absolute_position\":false,\"frameOverflow\":\"\",\"zIndex\":9},{\"type\":\"text\",\"cont\":\"<p style=\\\"text-align: center;\\\"><a class=\\\"laybutton1 laybutton\\\" href=\\\"https:\/\/www.graphicsandspace.com\/onepager#contact\\\">Work with us<\/a><\/p>\",\"align\":\"bottom\",\"row\":9,\"col\":0,\"colspan\":12,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":20,\"absolute_position\":false,\"zIndex\":10}]}","_links":{"self":[{"href":"https:\/\/www.graphicsandspace.com\/de\/wp-json\/wp\/v2\/posts\/193","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.graphicsandspace.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.graphicsandspace.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.graphicsandspace.com\/de\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.graphicsandspace.com\/de\/wp-json\/wp\/v2\/comments?post=193"}],"version-history":[{"count":0,"href":"https:\/\/www.graphicsandspace.com\/de\/wp-json\/wp\/v2\/posts\/193\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.graphicsandspace.com\/de\/wp-json\/wp\/v2\/media\/221"}],"wp:attachment":[{"href":"https:\/\/www.graphicsandspace.com\/de\/wp-json\/wp\/v2\/media?parent=193"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.graphicsandspace.com\/de\/wp-json\/wp\/v2\/categories?post=193"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.graphicsandspace.com\/de\/wp-json\/wp\/v2\/tags?post=193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}